Smile-o-meter

AI-driven hardware that measures audience enjoyment in real time. Developed with Goldsmiths University.

A playful audience-engagement add-on for events, offering a light-touch way to capture mood and participation data while creating an interactive ‘moment’ for the crowd.

Introduction

Arts organisations have always had difficulty assessing their impact in quantitative terms. The Smile-o-meter is an AI-driven device that measures audience enjoyment and social impact of public arts, developed in partnership with Goldsmiths University of London.

It captures live readings of public enjoyment at scale, offering a light-touch way to gather mood and participation data while creating an interactive moment for the crowd. Part art installation, part research tool.